Since 2017, our PPC services company has been providing diverse businesses that improve market performance. To give your website the attention it deserves. Choose our SEM agency and let us help you succeed at PPC search engine marketing.
Pay per click advertising is a digital marketing strategy to increase your conversions and maximize your ROI. Increase a brand’s visibility in SERPs, such as Bing, Yahoo and Google, for niche keywords. It aims to increase traffic through optimized ads and bring more conversions to the advertised website.
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Our PPC (Pay Per Click) services include:
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Why Pay Per Click Advertising is a Great Investment
Without a robust PPC strategy, you’re missing out on conversion opportunities and instant visibility on search engine platforms. Here are more reasons partnering with our PPC services company is beneficial to your success:
- The top three posts on SERPs get 46% of clicks (WordStream)
- Google get more than 167 billion monthly searches (Search Engine Land)
- PPC does not require constant maintenance and attention
- Paid search allows better tracking
- PPC clicks convert at 1.5X the rate of organic search clicks (Moz)
- SEM allows you to target local communities online
Does your company have a PPC marketing strategy in place? Our PPC services are here to guide you in making the right advertising decisions for your brand. We combine your vision with our paid search marketing expertise to increase your sales opportunities and generate quick marketing wins.
Don’t wait until you’re losing customers to your competition. Now’s the best time to work with our PPC management company and get your leads and conversions moving. Contact our PPC services company today to get a free quote on your project.
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Pay Per Click FAQs
What is PPC (Pay Per Click)?
PPC is the acronym for pay-per-click. It’s a digital marketing tactic and it buys web traffic to your website. You, the advertiser, pays a small fee each time one of your ads is clicked on by a user. Search engine advertising is the most popular form of PPC. However, many other platforms such as social media giant, Facebook, now offer PPC ad models. You can promote your company in search results, on websites and across social media platforms. PPC ads can feature text, images and video.
Will my target campaign click on my PPC Ads?
Ads that appear in search results are targeted to meet a specific audience and often earn almost half of all page clicks. Users who click on paid ads are usually ready to make a decision and therefore more likely to buy a product or service by comparison to an organic visitor. With PPC ads, your ads are targeted for the online users searching for your type of business. This can make a significant impact on your bottom line.
How much does a PPC campaign cost?
The cost of running a PPC ad campaign varies. Different cost factors include your industry type, business type and business size. These will influence the pricing of your PPC ad campaign. Pricing can also be affected by the type of strategy you’re rolling out. However, expect to spend up to $5,000 per month for a small-to-medium company. This price includes both your ad spend and professional services from your chosen PPC agency.
How do I budget for my PPC Ads?
Your PPC costs must be calculated based on your bid, your targeting and your ad quality. The amount of money you’re willing to spend for a user to click on your ad is called your bid. You enter your bid into an ad auction and the highest bidder wins, so you could end up paying less than your bid amount, but never more. Targeting factors include all aspects of your goal, from the keywords you’re ranking for to the demographics of your audience. The more competitively you want to target, the higher the costs. For instance, bidding on a very competitive keyword costs more because it features a higher cost-per-click (CPC). Google also monitors the quality of your ads. If your ad quality is high, you can often maintain lower costs because Google will rank your ad ahead of competitors with low-quality ads. Understanding and accounting for all of these factors are how you determine your PPC budget.
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